SEM Agency BrisbaneFocused on Profit
We remove growth blockers so your brand consistently reaches the right customers, profitably and at scale.
Pride in every SEM project
We partner closely with ambitious brands to drive growth that truly matters—growth that's consistent, resilient, and worthy of being proud of.
5.0
Verified
"They choose clients who align with their values. I really liked that they aren't a full service agency, trying to be everything to everyone. Their expertise is next level!"
Danielle Quin-Conroy
5.0
Verified
"farsiight is a dream to work with. Their project management skills are the best in the business"
Jarrod Ward
5.0
Verified
"They treat your business as if it was their own and live and breath the latest in performance marketing."
Adam Coward
What we do
Strategic SEM for Brisbane Businesses
From Bulimba to Bowen Hills, we’re helping Brisbane brands with long-term growth. We’re passionate about working with brands that love what they do and how they do it.
Success in SEM isn’t about chasing platform metrics. It’s about aligning your ad strategy with long-term business goals and ensuring every dollar invested results in incremental growth. Our Brisbane SEM agency has scaled hundreds of SaaS companies, e-commerce brands, and service-based businesses—helping them scale revenue while keeping acquisition costs efficient.
SEM channels
Google Search
Capture high-intent traffic and turn searches into sales with tailored Google Search Ads strategies. We maximise conversions while controlling costs to ensure sustainable growth.
Google Shopping
Drive purchase-ready customers to your checkout with data-driven Shopping Ads. Our Brisbane SEM experts ensure your product feeds are rich with data to serve for the highest intent terms.
Google Display
Expand your reach and keep your brand top-of-mind with Display Ads. We blend data, creativity, and strategic targeting to engage the right audience at the right time.
Demand Gen
Fuel demand and build brand momentum across Google’s most engaging platforms - Gmail, YouTube, Shorts, and Discover - to expand your pipeline and drive scalable growth.
YouTube Ads
Unlock video’s full potential. Our SEM specialists leverage storytelling, data, and audience insights to craft YouTube campaigns that engage and convert.
Microsoft Ads
Diversify your reach and drive incremental growth with Microsoft Ads. We tap into Bing’s search network, native placements, and Shopping Ads to expand your revenue streams efficiently.
We also offer SEM services in...
Brisbane’s 5-Star SEM agency
What’s the secret? We don’t have one, we’re just committed to excellence. Our business is all about hiring top-tier talent and letting them loose on good clients so they can do work we’re all proud of.
Ethical Approach
We only work with brands we believe we can make a positive impact with. That includes cultural alignment between our teams, a shared passion for your product or service, and our ability to achieve sustainable growth, determined with an in-depth audit.
Sustained Success
No cheap fixes, dodge jobs or vanity metrics. Just enduring success built on PPC strategies that work and thrive over time, delivering consistent results even through the toughest challenges.
Total Transparency
We believe in full transparency and accountability. If we could live-stream our desks to your phone, we would – we love clients being able to see what we’re doing as we’re doing it. You can track tasks and deadlines through our system on Monday.com, while communicating directly with our experts on Slack. No junior burgers, no middlemen.
Delivering real business results
farsiight is the SEM Agency that produces real business outcomes. Our team is obsessed with helping brands increase their revenue and profit to continue growing their positive impact.
Knobby
Subscription underwear brand, Knobby, increases revenue generated from PPC by 55%.
PowerDiary
B2B SaaS company, Power Diary, scales new subscribers by 286% whilst keeping CAC under target.
Black Milk
Iconic fashion brand, Black Milk, increases revenue from Google Ads by 4X within 12 months.
Meet our team of SEM experts
After working in agencies for years, brothers Josh & Ben saw a broken system. Agencies chasing short-term wins, mismanaging budgets, and failing to align SEM efforts with business outcomes. So they built farsiight to fix it. As a growth-focused SEM agency, we combine strategic expertise with cutting-edge execution, ensuring every campaign is designed to scale profitably. If you’re looking for an SEM partner that prioritises real results over surface-level success, let’s talk.
What happens next?
Kickstart your Brisbane business’s growth by booking a call with our agency’s director, Ben.
Step 1: Book a Call Click the link below and fill out our form and Ben will be in touch to arrange a time to hop on a video chat. Step 2: Discovery Ben will learn about your challenges, opportunities, and the work needed. After the call, we’ll carefully review to see if we're a good match. If not, Ben will offer recommendations and introductions to other options where possible. Step 3: Strategy Session If we’re fully aligned, we'll spend 1-2 weeks crafting a customised strategy to solve your specific challenges. We’ll outline a plan for the first 6 months, encompassing quick wins, strategic vision, and creative possibilities. Step 4: Proposal After the call, we’ll share a proposal that covers our Service Level Agreement so you know what to expect from farsiight and vice-versa, proposed pricing and onboarding next steps.
Frequently asked questions
SEM (Search Engine Marketing) is a digital marketing strategy that focuses on increasing a brand’s visibility on search engine results pages (SERPs) through paid advertising. This typically includes Google Ads, Microsoft Ads (Bing Ads), and other PPC (Pay-Per-Click) strategies that drive targeted traffic to websites at a cost. Some believe that SEO fits into the umbrella of SEM. Due to the nature of the term, they are not incorrect. But we operate under the belief that SEM is paid, not organic.
The big player in the SEM space? Google Ads. It covers Search, Shopping, Display, YouTube, and Performance Max which are great for targeting high-intent customers. Microsoft Ads (Bing Ads) is a solid alternative, often with lower CPCs, less competition and a different demographic than Google. If you’re in eCommerce, Amazon Ads is a must, putting your products in front of shoppers ready to buy. For apps, Apple Search Ads helps you show up in the App Store when users are searching. Most brands start with Google Ads due to the nature of the intent, but more sophisticated advertisers open up multiple channels to maximise reach, efficiency and be across the entire buyers journey.
At farsiight, we track success where it matters. Inside the platform to inform optimisations and at the business level to inform budget distribution, media mix, etc.. Within SEM platforms (Google Ads, Microsoft Ads, etc.): - Click-Through Rate (CTR) – Are people engaging with your ads? - Conversion Rate (CVR) – Are those clicks turning into leads or sales? - Cost Per Click (CPC) – Are you paying efficiently for traffic? - Return on Ad Spend (ROAS) – Is your ad spend profitable? - Cost Per Lead (CPL) – How much are you paying for each conversion? Beyond the platform: - Customer Acquisition Cost (CAC) – How much does it cost to acquire a customer? - Marketing Efficiency Ratio (MER) – Are your ads driving sustainable revenue growth? A strong SEM strategy isn’t just about clicks and conversions, it’s about profitable growth. If you’re looking to scale smarter, a specialised SEM agency like farsiight can help you optimise for better performance and higher returns.
To determine if our Brisbane performance marketing agency is the right fit for your brand, we evaluate three critical factors: Alignment with Our Mission: Growth for Good™ - We are deeply committed to the success of the brands we represent, both emotionally and ethically. Brands that aim to enrich and empower their audience are a great match for us. Cultural Alignment - We highly value integrity, humility, passion, growth, and balance. Strong cultural alignment between our teams ensures the best possible outcomes. When these values are shared, we achieve outstanding results together. Potential for Growth - We only take on clients where we see a clear opportunity to deliver strong, sustained growth. This selective approach means we often say no to brands that don't fit, allowing us to focus our energy and expertise on clients where we can make the most significant positive impact. By ensuring these three factors are met, we create successful and enduring partnerships with our clients.
Our pricing depends on the scope of work, as we don't offer set packages. Our PPC agency in Brisbane tailors pricing based on your specific needs and provides several options for moving forward. This ensures you receive a customised solution that aligns perfectly with your business goals and budget.
Our agency's Director, Ben Somerville, will personally reach out to schedule a time that suits you. The purpose of the call is to determine if farsiight is the right fit for your business. If both parties see potential for a partnership, we can discuss the next steps during the call.
Growth for Good drives our team to log in every day with the kind of attitude you want focused on your business. It means doing work for brands that love what they do and how they do it, doing work that has a lasting impact and doing what’s right by our clients. By holding ourselves to the highest standards of integrity and commitment, we are best positioned to help our clients achieve sustained, profitable growth. Because we believe the best kind of work is the work we can all be proud of.
Yes, we specialise in performance marketing, PPC and creative solutions for online businesses. From search ads to display and beyond, we have extensive experience in paid media across various industries, including eCommerce, SaaS, Marketplace, B2B, Finance, Education, Travel, and more.